Audience Filter: Rewards Balance Between
Ackroo Loyalty Program Merchants
This filter lets you segment your audience by loyalty wallet balances. You have the opportunity to select a minimum and maximum numerical value and the system will filter your audience by contacts that fall in your range.
You can view your customer's loyalty wallet balance in the Ackroo Anywhere (AA) Management Console. Navigate to the CARDS tab.
Any Ackroo Loyalty Program Merchant can access and use this filter. Only cards that match the criteria within the range you set will be a part of this audience.
This filter is really great when you want to target high or low-performing loyalty members. Set a threshold from $0 to $5 and fund a time-based promo of $5 to see if you could get anyone back to your store sooner. Alternatively, you could target higher wallet balance customers and get them to spend some of their loyalty dollars or points by incentivizing them to earn extra points if they spend between certain time frames.
Step 1: Click > the drop-down arrow to choose an audience filter.
Step 2: Choose the "rewards Balance Range" filter.
Step 3: Click > + ADD FILTER to continue.
Step 4: Enter a numerical value in the "to" & "from" box.
Step 5: Click > Save of Save & Edit Copy to continue.